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Thursday, October 15, 2026
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Toto Wolff Set to Divest Stake Pricing Mercedes Formula 1 Team at £4.6 Billion

Toto Wolff with Mercedes F1 team
Team Principal Wolff has led Mercedes to record-breaking success in F1

Toto Wolff is engaged in final negotiations to sell a portion of his ownership stake in the Mercedes Formula 1 team.

This transaction values the Mercedes team at £4.6 billion – a record for an F1 team – after the McLaren team was appraised at £3.5bn in an adjustment to ownership structure last September.

Wolff, who owns one-third of Mercedes F1, would sell a stake approximately 5%.

Wolff, aged 53 will remain as team boss and CEO should the deal proceed.

Ownership Structure

Remaining partners in Mercedes F1 are Mercedes-Benz and chemicals giant Ineos, who each also own one-third of the company.

A Mercedes spokesperson stated: "We will be making no comment on the matter. The management structure of Mercedes F1 will remain unaltered, and all three partners are dedicated to the ongoing success of the brand in Formula One."

Valuation Increase

This arrangement signifies a significant increase in value of Mercedes F1 after Ineos Group bought its share for £208 million in 2022.

The rise demonstrates the growth in valuations of Formula 1 outfits in the past few years due to the growing popularity of the sport around the world.

This trend was evident with the box-office performance of the F1 movie starring Hollywood star Brad Pitt, which debuted last summer and has grossed over $630m (£458m) at cinemas worldwide.

The film represents the actor's top-grossing film and the highest-earning sports movie to date.

Current Performance

The Mercedes team are second in the constructors' championship, behind McLaren, with three Grands Prix remaining this season.

Their lead driver George Russell has won 2 of the 21 grands prix this year and is fourth in the individual standings behind McLaren's Lando Norris and Oscar Piastri, and Red Bull's Max Verstappen.

Mercedes won a record eight consecutive constructors' championships and seven drivers' titles, six for Lewis Hamilton and one for Nico Rosberg, from 2014 and 2021.

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Steven Tate

A digital strategist with over 8 years in e-commerce and gaming, Elena specializes in uncovering hidden Prime benefits and maximizing member value.

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